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Latest LeBron James articles

Victor Wembanyama said no to gambling money. In today’s NBA, that feels radical

Victor Wembanyama said no to gambling money. In today’s NBA, that feels radical

As LeBron James and other NBA stars wholeheartedly embrace the murk of betting and prediction markets, the San Antonio Spurs’ 22-year-old cornerstone has drawn a refreshing line If the song from LeBron James’s agonizing Polymarket ad is as stuck in your head as mine thanks to the commercial playing during every YouTube video and HBO show (all I wanted to do was rewatch The Leftovers), let Victor Wembanyama be your antidote. At the Spurs’ practice on Thursday, San Antonio Express-News columnist Mike Finger asked Wembanyama if he would ever partner with a sports betting firm. It couldn’t have been easier for the 22-year-old to say yes. The NBA displays ads for both FanDuel and DraftKings, in addition to hawking betting odds on its broadcasts. Until the streaming service met its end a few months ago, plenty of NBA games streamed exclusively on FanDuel Sports Network. Then there are Wembanyama’s legendary peers: James is the new face of Polymarket; Kevin Durant reads FanDuel odds and invests in Kalshi; Giannis Antetokounmpo is a Kalshi shareholder. “Absolutely not,” Wembanyama said instead . “I will never do that. Honestly, I think it’s very sad to see some players promote it. Everybody does whatever they want, but without me.” Continue reading...

NBAcritical
HBOKalshiLeBron James
Oct 2, 2026 · byThe Guardian
LeBron James Tops an NBA Prop-Bet Index That Measures Buzz, Not Bets

LeBron James Tops an NBA Prop-Bet Index That Measures Buzz, Not Bets

A new Sports Illustrated index ranks the NBA players drawing the most attention from prop bettors—based on social chatter and search traffic rather than money wagered—with LeBron James clear at the top. An Unusual Index Putting Metrics Behind Marketing Player props have become one of the most heavily marketed corners of sports betting, and a […]

LeBron JamesNBA
Sep 24, 2026 · byBitcoin.com News
LeBron James once raged against the machine. Increasingly, he helps prop it up

LeBron James once raged against the machine. Increasingly, he helps prop it up

LeBron James was once one of the world’s most outspoken athletes. Now he’s plugging a predictions market and an authoritarian leader There was a time when LeBron James’s views on abuses of political power were considered dangerous enough that Donald Trump’s allies told him to shut up and dribble. But over time, James has become less outspoken. After he built a reputation as a voice on social issues and human rights, anti-government protesters in Hong Kong burned his jersey over what they saw as his lack of support for their campaign. Alongside plenty of other US athletes, he has barely spoken on politics during Trump’s second term in power. There was the recent dismal sight of him promoting a prediction market (although at least he kept his clothes on ). Now he is happily associating with – and helping promote – an authoritarian leader. On Sunday, Angola’s president, João Lourenço, welcomed two of the most famous people in America – James and Will Smith – to his presidential palace. Continue reading...

AmericaAngolaDonald Trump
Sep 17, 2026 · byThe Guardian
Lebron James Teases Polymarket Deal as Prediction Market Hype Explodes

Lebron James Teases Polymarket Deal as Prediction Market Hype Explodes

On Saturday, NBA superstar LeBron James published a video on X and Instagram hinting at an upcoming partnership with the leading prediction marketplace Polymarket. The promotion comes as prediction markets have become a mega-trend worldwide and a multi-billion-dollar industry. LeBron James Teases Polymarket Partnership “Welcome to Polymarket HQ. Coming soon,” James wrote on X. “In […]

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Sep 5, 2026 · byBitcoin.com News